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Style Upgrade For Good : Bamboo Venture In The Apparel Industry

  • Podcast

In the 30th episode of the #ThinkBamboo Podcast, Sean Jackson, the visionary behind Tru-FitForma start-up, takes center stage. Sean unpacks the myriad advantages of bamboo fiber, spotlighting its sustainable allure and water efficiency. Tune in as he navigates through the fabric of Tru-FitForma’s journey, weaving together threads of innovation, perfect fit, and environmental consciousness. Let’s explore the boundless potential of bamboo clothing and his mission to redefine style with sustainability at its core.

See Video Podcast Interview

Video: ThinkBamboo Podcast with host JJ and Sean founder of Tru-FitForma

Video Quick Links

[00:01] Advantages of using bamboo fiber versus cotton
[09:14] Flexibility and comfort of bamboo clothing
[11:11] Tru-FitForma brand and its focus on well-fitting bamboo clothing
[21:08] Process of making bamboo fiber for clothing
[31:18] Motivation behind starting Tru-FitForma
[37:50] Specific sizing in Tru-FitForma clothing
[41:47] The Versatility of Tru-FitForma
[45:04] The Desire to Look Good and Be Comfortable
[45:16] Expanding the Color Options
[45:28] The Potential for Natural Colors and Different Dyes
[49:21] The European Bamboo Expo
[57:37] Future Plans for Tru-FitForma
[01:07:18] Kickstarter Campaign
[01:09:22] Conclusion

The ThinkBamboo Podcast serves as a platform to inspire, educate, and share the use of bamboo with an ever-growing audience. The ThinkBamboo Podcasts are available on the Website, YouTube, SpotifyGoogle & Apple Podcast if you like the content please do support by liking, commenting and subscribing.

A Sustainable Bamboo Fashion

Sean Jackson founder of Tru-FitForma bamboo clothing

In a world where sustainability is becoming increasingly paramount, Sean Jackson, the visionary entrepreneur of Tru-FitForma (“True Fit Form”), is at the forefront of a sustainable fashion revolution.

In a recent conversation with JJ, he delved deep into the advantages of bamboo fiber over traditional cotton, shedding light on the remarkable benefits that bamboo clothing brings to both consumers and the environment.

Sustainable Style Redefined

Bamboo clothing isn’t just about fashion; it’s a statement of sustainability. Sean passionately explains how bamboo fiber offers a plethora of advantages over conventional cotton, particularly in terms of sustainability and water usage. By choosing bamboo, Tru-FitForma is not only crafting stylish apparel but also championing eco-conscious practices.

Comfort Meets Consciousness

Ever wondered how bamboo fabric is made? Sean demystifies the process, emphasizing the flexibility and comfort that bamboo clothing provides. From sourcing bamboo material to crafting the final product, Tru-Fit Forma ensures a meticulous process that prioritizes both quality and sustainability.

Perfect Fit: The Tru-FitForma Difference

Ill-fitting clothing is a common issue in the apparel industry, but Tru-FitForma is here to change that narrative. Sean discusses the importance of specific sizing and how Tru-FitForma shirts are tailored to ensure a perfect fit for every body type. With Tru-FitForma, comfort and style go hand in hand.

Tru-FitForma : Stylish apparel that's environmental friendly
Finally a t-shirt made for men and women that is great for the environment, compliments your physique, while concealing body odor.

Kickstarter Chronicles: One Backer at a Time

Launching a sustainable fashion brand isn’t without its challenges, but Sean found a solution in Kickstarter. He shares his journey of using the platform to not only fund Tru-FitForma but also gain visibility and support for the brand’s mission. With Kickstarter, sustainability becomes a community-driven endeavor.

Tru-FitForma Shirts for Every Occasion

Tru-FitForma shirts aren’t just for a specific setting—they’re versatile enough to be worn anywhere. Sean highlights the adaptability of Tru-FitForma shirts, seamlessly transitioning from casual outings to formal gatherings. With Tru-FitForma, sustainability meets style in every setting.

Expanding Options in Bamboo Fashion

The future of bamboo clothing is bright, with Tru-FitForma leading the charge. Sean discusses the potential for expanding color options and collar styles, offering consumers even more choices while staying true to the brand’s commitment to sustainability. The possibilities are endless.

Recycling and Repurposing in Bamboo Fashion

Sustainability isn’t just about the present—it’s about the future too. Sean explores the potential for recycling and repurposing bamboo clothing, closing the loop on sustainable fashion. With Tru-FitForma, sustainability isn’t just a trend; it’s a way of life.

Beyond Fashion: Giving Back to Communities

Tru-FitForma isn’t just about crafting stylish clothing—it’s about making a positive impact. Sean emphasizes the importance of supporting local communities and giving back, ensuring that Tru-FitForma’s success extends far beyond the realm of fashion. With Tru-FitForma, sustainability is a commitment to both people and the planet.

As Sean Jackson continues to pave the way for sustainable fashion, Tru-FitForma emerges as not just a brand, but a movement—one that redefines style, comfort, and consciousness in equal measure. Join the revolution, support the Kickstarter campaign, and embrace a future where fashion isn’t just about looking good—it’s about doing good too.